Clean | Green | Sustainable

Lighten Your Load: Stop Junk Mail

Posted by Matthew Koehler on March 14, 2009

• The average person gets only 1.5 personal letters each week, compared to 10.8 pieces of junk mail. 100 million trees are ground up each year to produce junk mail.
• 44% of all junk mail is thrown in the trash, unopened and unread.
• Approximately 40% of the solid mass that makes up our landfills is paper and paperboard waste.
• Your name is typically worth 3 to 20 cents each time it is sold.

To help reduce junk mail, cut down waste, and save some trees to boot, follow these easy steps.

1. Virtually all companies offering unsolicited pre-approved credit cards and insurance offers use lists from the major credit bureaus. Fortunately, to remove your name from mailing lists used by all major credit bureaus all you need to do is click here or call 888-567-8688.

2. The Direct Marketing Association represents many mail order sales companies and estimates that listing your name with their mail preference service will stop 75% of all national mailings coming to your home. You gotta do this the old-fashion way. Ssend a postcard with your name, address and signature to: Mail Preference Service, Direct Marketing Association, P.O. Box 643, Carmel, NY 10512.

3. If you’re looking for a company to stop your junk mail, I’d recommend the folks at 41 Pounds, so named because the average adult receives 41 pounds of junk mail each year. Their service costs $41 for five years, or only two cents a day. Plus more than 1/3 of your fee goes to an environmental group you choose [shameless plug: WildWest Institute].

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